When it comes to stroke, every minute matters. With the global lifetime risk of stroke standing at 1 in 4, it is clear that wide public awareness of symptoms is critical to the effort to save 5.5 million lives and improve outcomes for the 9 million people who survive stroke each year.
World Stroke Day on October 29th 2021 and 2022 will therefore focus on improving awareness of stroke symptoms with an emotional campaign that aims to highlight what can be saved if we all know the signs of stroke and call for an ambulance immediately.
Studies have shown the impact of FAST campaigns on reducing the time from stroke to treatment as well as the need for continuous reminders in order to maintain retention of the three key signs. Delivery of game-changing stroke treatments, the benefits of thrombolysis and thrombectomy are highest if administered within a relatively short period of time and even in settings where these treatments are not available, the application of specific assessment and treatment protocols, for example swallowing checks that reduce risks of pneumonia and malnutrition, mobility assessments and access to rehabilitation can all make a difference to survival and quality of life.
World Stroke Day will focus on what can be saved by acting FAST with a combination of emotive materials and online image frames that can be used by stroke clinicians, survivors, families and friends to share their stories that highlight the importance of timely treatment.
In addition to the member toolkit and social media campaign the Campaign will also feature:
Start to gather health professional, survivor and caregiver testimonials about your experience of what can be saved/or what was lost because the people around you did or didn’t recognize the signs of stroke.
Contact email@example.com for more information or to share ideas about how to make the world aware of stroke symptoms on Oct 29th 2021.
Sample campaign images
Achieving our vision of a life free from stroke is a task that WSO cannot achieve alone. We are committed to building our partnerships at the global, regional and national level to scale up and deliver improvements in prevention, treatment and support to reduce the burden of stroke.